Main Article Content
Apr 25, 2017
Abstract
Esta ponencia se refiere a ¡a historia de la re
tórica vista como persuasión (Gorgias), como
reflexión (Aristóteles) y como servicio a la so
ciedad (Isócrates), tres textos fragmentarios
que configuran un hipertexto que fue la retó
rica de ayer, es la retórica de hoy y será la
retórica de siempre. La fórmula es ésta:
Hombre=Retórica=Sociedad, siendo la retó
rica el mediador lingüístico entre el “soon
logikorf’y el “soon politikon”.
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